A Sales Presentation is Like Fishing

You are invited to speak on the new product your company just launched. You deliver a killer presentation. You receive questions from your audience. You get a standing ovation. Then nothing happens. You didn’t get a lead. You didn’t get a referral.

When you speak at a professional or trade conference you have the opportunity to build brand awareness, expand the database, get a referral, attract another client, or close a sale. However these opportunities often vanish like vapor from a fog, and when the fog clears you walk away thinking you aren’t a very good presenter after all. This is a false assumption and an unfair judgment about your own abilities.

If you aren’t getting the results you hoped for it’s not because you aren’t a good presenter. You aren’t getting the desired results because you haven’t learned how to distinguish a hope from an intention.

You hope you will get interest. You hope to brand your company. You hope to build your database, attract a new client and close a sale. These are your hopes. Unconsciously you have another agenda, your secret intentions. You intend to impress the audience with your knowledge. You intend to get a standing ovation so you can feel warm and fuzzy and tell your friends how you “nailed the presentation.” You intend to re-live your war stories about the difficult product launch, how you worked with no sleep and how you emerged the hero.

How do I know? I know because I’ve experienced it myself, and I’ve watched people just like you, therefore I know how to identify the red flags. Let me explain.

When you invited your audience to ask questions, (whether that audience is one or one thousand) you missed the buying signal and instead blathered on about “back stage” stuff.
What is back-stage stuff you ask? Back stage talk is when you start speaking about what is behind the curtain instead of focusing on the performance.You have forgotten you have an audience and the conversation has reverted to your favorite topic–you.You talk about your dream, your company’s history, your great website, your struggles to get the product launched, your process for delivering the product and everything else except solving the customer’s problem.

Come to think of it, giving a good sales presentation is a lot like fishing.The problem happens when you become the fish instead of the fisherman. With a single question your prospect baits the hook, casts the line and you swallow the bait, hook, line and sinker. Without noticing you just got reeled in with your potential customer’s question. You forgot that you are the fisherman, not the fish.

Don’t feel bad. There is a way to become a better fisherman. Here are some steps so that you don’t take the bait.

1. Get clear on the outcome you desire.

2. Transition, answer briefly then redirect the question.

3. Listen to uncover problems.

4. Step up to the next level.

Here’s an example of how it works.

Step one: you become clear that you want to attract new customers. Now that you know your intention, you have to match your actions. This means you stay focused on solving a problem rather than sharing back-stage information and overwhelming to your customer. All your customer cares about is how he benefits from your product.

Step two: when you open for questions, you must recognize the bait. A customer’s question is your opportunity to transition, briefly answer, then redirect the question back to her.For example, your customer asks, “So tell me how you came up with the idea for this product?” You recognize your initial tendency to want to give a dissertation and instead you use the redirect. You transition, “I’m so glad you asked, then you answer briefly, “We noticed customers having problems with….” then you redirect by asking, “what kinds of problems do you currently face?”

When you redirect, it means you have cast the line and it’s your turn to listen and take notes. After your prospect has finished talking, your presentation at this point needs to be directed toward the next step in the sales process.That may mean an appointment, another presentation, a trial offer, a demonstration or signing the dotted line. Happy fishing.

The Clarisonic Skin Care Brush Presents a New Day For Epidermal Hygiene

The Clarisonic Skin Care Brush promises to revolutionize the way you care for your skin. Made by the creators of the Sonicare toothbrush, a product that used vibration to cleanse the teeth, the Clarisonic Brush operates on a similar level. Featuring three speeds and a spot therapy mode, the Brush guarantees the right amount of firm competence for skin textures of any sensitivity.

But does it deliver?

The Clarisonic features a soft brush and a powerful motor that is capable of moving said brush 300 times per second. This gives the user the right amount of power to cleanse pores, breaking up oil and dirt that collects at the surface of the skin. Since the Clarisonic Skin Care Brush is rechargeable, users never have to fear a shutdown so long as the brush is returned to its docking cradle at the end of each use.

These convenient measures go a long way in making the Clarisonic Skin Care Brush a welcome breath of fresh air to the skin care industry. Clean smaller areas that need attention with the spot therapy portion of the device. This technique is very good for hard-to-reach places and can make all the difference in the world for those looking for revolutionary skin care techniques and products.

All of this culminates in fewer patches of dry skin, and leave the user feeling cleansed and refreshed with consistency that is, quite frankly, impossible using the primitive method of soap and washcloth.

The full kit also comes with small samples of special cleansing gels that will open users eyes to the difference between traditional skin care techniques and the Clarisonic way.

Past products have failed because of a variety of reasons: they didn’t use reliable motor technology; they couldn’t offer the kind of power presented here; they didn’t make it possible for users to isolate certain areas. With this skin care brush, Clarisonic has certainly done its homework as if embracing the strengths of past products and working hard to overcome the weaknesses.

The combination of power and softness are essential to this success. Despite its super-fast capabilities, the softness of the brush in main and spot therapy modes ensures that no amount of speed is ever too much, though users of particularly sensitive tastes may wish to adjust the three settings for comfort and security.

The Clarisonic Brush presents a new day for those interested in premium skin care. With such a vast difference between this and competing products, it is interesting to know where the company will next take this product line. Until then, enjoy the comfort, the power, and the consistency that this product provides. Your skin will never be the same, and, yes, that’s a good thing!

With low-interest rates on home loans, is this the best time to buy a home?

The pandemic has made a feeling of vulnerability and instability on the planet at no other time; even in the circle of the economy or occupation market. Nobody can say with any level of certitude what will occur straightaway. In the financial area, a change is discernible in the manner in which numerous banks are presently giving low-loan costs to home loans and development loans. Clearly, low-financing costs, post-pandemic, resemble the sustenance from paradise for expected homebuyers.

Thus, for those, who are playing with purchasing or building a home, this is the best and ideal opportunity to apply for a loan and having your very own home which is additionally a wellspring of passionate comfort in these tough situations. It has been seen that banks attempt to outshine each other by prevailing upon borrowers with their own appealing rate of interest. As of late, banks have significantly diminished their rate of interest as the repo rate set by the Reserve Bank of India (RBI) is presently at its most minimal.

In the event that the latest things are to be accepted, a large portion of the banks will furnish home credits with gliding loan costs that are adequate to the borrowers. Forthcoming homebuyers ought to consistently recollect that these loans are identified with and controlled by repo rate which suggests that at whatever point there are changes or changes in the key arrangement rate, it might prompt an overall climb in the comparing rate of interest.

Homebuyers, on their part, ought to have an agreeable pay stream to pay their whole EMI previously or the specified cutoff time. In the event that your reliability or credit scores are high, you will bamboozle financing costs. Those with a low credit assessment might track down the going extreme with regards to getting a pocket-accommodating loan cost. Along these lines, they better increase their financial assessment.

Nonetheless, in case somebody is new to credit i.e No credit assessment and has casual pay meaning, no IT returns or inspected financials can likewise profit the Home loan. There are many lodging finance organizations accessible in reasonable lodging finance space with better reach even in semi-metropolitan and country regions.

At whatever point you go for a home credit or development loan, meet up with the bank where you are a client. All things considered, the bank where you hold a record would offer you a more ideal arrangement when contrasted with what different banks are offering you. When you profit from a low home loan interest, you can go for a higher loan and reimburse something very similar inside the specified time span.

Borrowers presently have a decision of making do with a fixed rate over a coasting one. Since coasting loan fees are controlled by RBI, it can topple your applecart as far as your EMIs. Along these lines, simply go for fixed rates when benefiting from home credits as loan fees are very low. It will likewise assist you with dealing with your month-to-month accounts. Then again, the skimming rate suits those borrowers who don’t know about the instability of financing cost developments and would prefer to be open to going with the market rates.

We would encourage you to settle on the loan with smooth handling and payment periods, preferably online credit and it is relevant for a wide range of loans like MSME Loan, development loans, home redesign loans, and so on Monetary establishments or banks take a base time of fourteen working days to support a home loan application. Then, at that point, it takes another four to five days for the credit add up to be dispensed. The payment period by and large changes from one moneylender to another.